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Suite A"},"ceterms:addressLocality":{"en-US":"South Plainfield"},"ceterms:targetContactPoint":[{"@type":"ceterms:ContactPoint","ceterms:name":{"en-US":"Michelle Henriques"},"ceterms:email":["Info@esacademy-usa.com"],"ceterms:telephone":["(908) 603-1333"],"ceterms:contactType":{"en-US":"Director"}}]}],"ceterms:description":{"en-US":"Students in this course will be introduced to basics of social media and the importance of social media in business. Students will be progressively introduced to main social media platforms and their significance, role and structure. This course is focused on following social media platforms -Facebook, Instagram, Pinterest, LinkedIn, TikTok, Twitter and You Tube. Students will have understanding of Facebook management, ads, basic posts and maximizing Facebook's potential. Students will explain the process of content creation, budgeting, measuring performance and ads on Instagram. Students will demonstrate the knowledge of growing Pinterest in business, advertising on Pinterest as well as establishing a LinkedIn page. Students will describe the function of TikTok ads, the importance of using hashtags and they will also be familiar with best practices to be used for both TikTok and Twitter Students will gain knowledge of content creation, video creation and advertising on YouTube. Students will also be given insight on career advancement Students will demonstrate understanding of various topics explained throughout the course through questions, assignments and quizzes Students will be required to do 50 hours online in order to successfully finish this course."},"ceterms:estimatedCost":[{"@type":"ceterms:CostProfile","ceterms:name":{"en-US":"Total Cost"},"ceterms:price":200.0,"ceterms:currency":"USD","ceterms:costDetails":"https://esacademy-usa.com/","ceterms:description":{"en-US":"Estimated cost of credential learning opportunity or assessment"},"ceterms:directCostType":{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://credreg.net/ctdl/terms/CostType","ceterms:targetNode":"costType:AggregateCost","ceterms:frameworkName":{"en-US":"Cost Type"},"ceterms:targetNodeName":{"en-US":"Aggregate Cost"},"ceterms:targetNodeDescription":{"en-US":"Sum of direct costs."}}},{"@type":"ceterms:CostProfile","ceterms:name":{"en-US":"Tuition"},"ceterms:price":200.0,"ceterms:currency":"USD","ceterms:costDetails":"https://esacademy-usa.com/","ceterms:description":{"en-US":"Tuition cost for the credential"},"ceterms:directCostType":{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://credreg.net/ctdl/terms/CostType","ceterms:targetNode":"costType:Tuition","ceterms:frameworkName":{"en-US":"Cost Type"},"ceterms:targetNodeName":{"en-US":"Tuition"},"ceterms:targetNodeDescription":{"en-US":"Cost for teaching and instruction."}}},{"@type":"ceterms:CostProfile","ceterms:name":{"en-US":"Fees"},"ceterms:price":0.0,"ceterms:currency":"USD","ceterms:costDetails":"https://esacademy-usa.com/","ceterms:description":{"en-US":"Fees associated with the credential"},"ceterms:directCostType":{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://credreg.net/ctdl/terms/CostType","ceterms:targetNode":"costType:MixedFees","ceterms:frameworkName":{"en-US":"Cost Type"},"ceterms:targetNodeName":{"en-US":"Mixed Fees"},"ceterms:targetNodeDescription":{"en-US":"The sum of fees that are not identified individually."}}},{"@type":"ceterms:CostProfile","ceterms:name":{"en-US":"Books and Materials"},"ceterms:price":0.0,"ceterms:currency":"USD","ceterms:costDetails":"https://esacademy-usa.com/","ceterms:description":{"en-US":"Cost of books and materials for the credential"},"ceterms:directCostType":{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://credreg.net/ctdl/terms/CostType","ceterms:targetNode":"costType:LearningResource","ceterms:frameworkName":{"en-US":"Cost Type"},"ceterms:targetNodeName":{"en-US":"Learning Resource"},"ceterms:targetNodeDescription":{"en-US":"Cost for one or more learning resources."}}},{"@type":"ceterms:CostProfile","ceterms:name":{"en-US":"Supplies"},"ceterms:price":0.0,"ceterms:currency":"USD","ceterms:costDetails":"https://esacademy-usa.com/","ceterms:description":{"en-US":"Cost of supplies for the credential"},"ceterms:directCostType":{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://credreg.net/ctdl/terms/CostType","ceterms:targetNode":"costType:TechnologyFee","ceterms:frameworkName":{"en-US":"Cost Type"},"ceterms:targetNodeName":{"en-US":"Technology Fee"},"ceterms:targetNodeDescription":{"en-US":"Cost for accessing technologies related to the learning opportunity or activity."}}},{"@type":"ceterms:CostProfile","ceterms:name":{"en-US":"Miscellaneous"},"ceterms:price":0.0,"ceterms:currency":"USD","ceterms:costDetails":"https://esacademy-usa.com/","ceterms:description":{"en-US":"Miscellaneous costs for the credential"},"ceterms:directCostType":{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://credreg.net/ctdl/terms/CostType","ceterms:targetNode":"costType:ProgramSpecificFee","ceterms:frameworkName":{"en-US":"Cost Type"},"ceterms:targetNodeName":{"en-US":"Program Specific Fee"},"ceterms:targetNodeDescription":{"en-US":"Additional cost for participation with a specific program or course of study such as engineering, business, and nursing."}}}],"ceterms:isRequiredFor":[{"@type":"ceterms:ConditionProfile","ceterms:name":{"en-US":"Certificate of Completion"}}],"ceterms:occupationType":[{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://www.onetcenter.org/taxonomy.html","ceterms:targetNode":"https://www.onetonline.org/link/summary/13-1161.01","ceterms:codedNotation":"13-1161.01","ceterms:frameworkName":{"en-US":"Standard Occupational Classification"},"ceterms:targetNodeName":{"en-US":"Search Marketing Strategists"},"ceterms:targetNodeDescription":{"en-US":"Employ search marketing tactics to increase visibility and engagement with content, products, or services in Internet-enabled devices or interfaces. 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