{"@id":"https://credentialengineregistry.org/resources/ce-2411deb4-1c09-4e76-8db1-debc4f9a4166","@type":"ceterms:BachelorDegree","@context":"https://credreg.net/ctdl/schema/context/json","ceterms:ctid":"ce-2411deb4-1c09-4e76-8db1-debc4f9a4166","ceterms:name":{"en-US":"Communication Studies, B.A. or B.S."},"ceterms:ownedBy":["https://credentialengineregistry.org/resources/ce-584dbca0-6dd2-49a5-b536-350ebb1bdf9c"],"ceterms:requires":[{"@type":"ceterms:ConditionProfile","ceterms:description":{"en-US":"NIU offers programs for both B.A. and B.S. degrees in communication studies. As a communication studies major, you can focus on a single emphasis or pursue a combination of the following emphases: advocacy and public communication, media studies, and organizational/corporate communication. Our program is based on a theoretical understanding of communication, critical analysis of messages, and the acquisition of both interpersonal and mediated skills for effective communication. Students of communication studies learn to analyze written, oral, visual and digital messages from historical, critical, and social science perspectives. They also learn to produce such messages as a means of artistic and functional expression."},"ceterms:targetLearningOpportunity":["https://credentialengineregistry.org/resources/ce-c3c8e8ae-6964-41bf-9c72-8f965daf3b24"]}],"ceterms:offeredBy":["https://credentialengineregistry.org/resources/ce-584dbca0-6dd2-49a5-b536-350ebb1bdf9c"],"ceterms:inLanguage":["en-US"],"ceterms:description":{"en-US":"NIU offers programs for both B.A. and B.S. degrees in communication studies. As a communication studies major, you can focus on a single emphasis or pursue a combination of the following emphases: advocacy and public communication, media studies, and organizational/corporate communication. Our program is based on a theoretical understanding of communication, critical analysis of messages, and the acquisition of both interpersonal and mediated skills for effective communication. Students of communication studies learn to analyze written, oral, visual and digital messages from historical, critical, and social science perspectives. They also learn to produce such messages as a means of artistic and functional expression."},"ceterms:occupationType":[{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://www.illinoisworknet.com/explore/Pages/ExploreCareers.aspx","ceterms:targetNode":"https://apps.illinoisworknet.com/cis/Clusters/OccupationDetails/100310?parentId=0\u0026source=WIOA","ceterms:codedNotation":"13-1151.00","ceterms:frameworkName":{"en-US":"Illinois Career Information"},"ceterms:targetNodeName":{"en-US":"Training and development specialists"}},{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://www.illinoisworknet.com/explore/Pages/ExploreCareers.aspx","ceterms:targetNode":"https://apps.illinoisworknet.com/cis/Clusters/OccupationDetails/100370?parentId=0\u0026source=WIOA","ceterms:codedNotation":"11-2021.00","ceterms:frameworkName":{"en-US":"Illinois Career Information"},"ceterms:targetNodeName":{"en-US":"Marketing managers"}},{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://www.illinoisworknet.com/explore/Pages/ExploreCareers.aspx","ceterms:targetNode":"https://apps.illinoisworknet.com/cis/Clusters/OccupationDetails/100339?parentId=0\u0026source=WIOA","ceterms:codedNotation":"11-9111.00","ceterms:frameworkName":{"en-US":"Illinois Career Information"},"ceterms:targetNodeName":{"en-US":"Medical and health services managers"}},{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://www.onetcenter.org/taxonomy.html","ceterms:targetNode":"https://www.onetonline.org/link/summary/13-1151.00","ceterms:codedNotation":"13-1151.00","ceterms:frameworkName":{"en-US":"Standard Occupational Classification"},"ceterms:targetNodeName":{"en-US":"Training and Development Specialists"},"ceterms:targetNodeDescription":{"en-US":"Design and conduct training and development programs to improve individual and organizational performance. May analyze training needs."}},{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://www.onetcenter.org/taxonomy.html","ceterms:targetNode":"https://www.onetonline.org/link/summary/11-9111.00","ceterms:codedNotation":"11-9111.00","ceterms:frameworkName":{"en-US":"Standard Occupational Classification"},"ceterms:targetNodeName":{"en-US":"Medical and Health Services Managers"},"ceterms:targetNodeDescription":{"en-US":"Plan, direct, or coordinate medical and health services in hospitals, clinics, managed care organizations, public health agencies, or similar organizations."}},{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://www.onetcenter.org/taxonomy.html","ceterms:targetNode":"https://www.onetonline.org/link/summary/11-2021.00","ceterms:codedNotation":"11-2021.00","ceterms:frameworkName":{"en-US":"Standard Occupational Classification"},"ceterms:targetNodeName":{"en-US":"Marketing Managers"},"ceterms:targetNodeDescription":{"en-US":"Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services."}}],"ceterms:subjectWebpage":"https://www.comm.niu.edu/comm/undergraduate/index.shtml","ceterms:credentialStatusType":{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://credreg.net/ctdl/terms/CredentialStatus","ceterms:targetNode":"credentialStat:Active","ceterms:frameworkName":{"en-US":"Credential Status"},"ceterms:targetNodeName":{"en-US":"Active"},"ceterms:targetNodeDescription":{"en-US":"Awards of the credential are ongoing."}},"ceterms:instructionalProgramType":[{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://nces.ed.gov/ipeds/cipcode/Default.aspx?y=56","ceterms:targetNode":"https://nces.ed.gov/ipeds/cipcode/cipdetail.aspx?y=56\u0026cip=09.0102","ceterms:codedNotation":"09.0102","ceterms:frameworkName":{"en-US":"Classification of Instructional Programs"},"ceterms:targetNodeName":{"en-US":"Mass Communication/Media Studies."},"ceterms:targetNodeDescription":{"en-US":"A program that focuses on the analysis and criticism of media institutions and media texts, how people experience and understand media content, and the roles of media in producing and transforming culture.  Includes instruction in communications regulation, law, and policy; media history; media aesthetics, interpretation, and criticism; the social and cultural effects of mass media; cultural studies; the economics of media industries; visual and media literacy; and the psychology and behavioral aspects of media messages, interpretation, and utilization."}}]}