{"@id":"https://credentialengineregistry.org/resources/ce-38c80dab-0932-4088-b5db-ee1f2eb30197","@type":"ceterms:CertificateOfCompletion","@context":"https://credreg.net/ctdl/schema/context/json","ceterms:ctid":"ce-38c80dab-0932-4088-b5db-ee1f2eb30197","ceterms:name":{"en-US":"Marketing Management Certificate"},"ceterms:ownedBy":["https://credentialengineregistry.org/resources/ce-6756e6bf-8fa8-4d57-854d-9065489e23ec"],"ceterms:inLanguage":["en"],"ceterms:description":{"en-US":"This program is designed to provide opportunities for careers in the distribution of goods and/or services. Students can combine a community college education with supervised on-the-job training. Students who select this program will find opportunities in advertising, marketing, sales, and as management  trainees. 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Includes instruction in buyer behavior and dynamics, principle of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, consumer relations, retailing, and applications to specific products and markets."}}]}