{"@id":"https://credentialengineregistry.org/resources/ce-6be18044-ca13-4604-8997-c8ff50ed656c","@type":"ceterms:Certificate","@context":"https://credreg.net/ctdl/schema/context/json","ceterms:ctid":"ce-6be18044-ca13-4604-8997-c8ff50ed656c","ceterms:name":{"en-US":"Copywriting for the Web"},"ceterms:ownedBy":["https://credentialengineregistry.org/resources/ce-2e2bf648-91f4-43ac-9039-f9045272a8b2"],"ceterms:requires":[{"@type":"ceterms:ConditionProfile","ceterms:name":{"en-US":"Entry Conditions"},"ceterms:creditValue":[{"@type":"ceterms:ValueProfile","schema:value":3.0,"ceterms:creditUnitType":[{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://credreg.net/ctdl/terms/CreditUnit","ceterms:targetNode":"creditUnit:ContactHour","ceterms:frameworkName":{"en-US":"Credit Unit"},"ceterms:targetNodeName":{"en-US":"Contact Hour"},"ceterms:targetNodeDescription":{"en-US":"Credit that is issued or accepted as being related to one or more temporal hours of instruction presented to students."}}]}],"ceterms:description":{"en-US":"No prerequisites, or expected skills, but the total contact hours are as listed"}}],"ceterms:offeredBy":["https://credentialengineregistry.org/resources/ce-2e2bf648-91f4-43ac-9039-f9045272a8b2"],"ceterms:identifier":[{"@type":"ceterms:IdentifierValue","ceterms:identifierTypeName":{"en-US":"Program_System_ID"},"ceterms:identifierValueCode":"8141"},{"@type":"ceterms:IdentifierValue","ceterms:identifierTypeName":{"en-US":"WIOA Funded - Yes"},"ceterms:identifierValueCode":"1 - Adams County Workforce \u0026 Business Center"},{"@type":"ceterms:IdentifierValue","ceterms:identifierType":"colorado:ETPL_WIOA_Funding","ceterms:identifierTypeName":{"en-US":"WIOA Funded - Yes"},"ceterms:identifierValueCode":"1 - Adams County Workforce \u0026 Business Center"},{"@type":"ceterms:IdentifierValue","ceterms:identifierType":"colorado:ETPL_WIOA_Funding","ceterms:identifierTypeName":{"en-US":"WIOA Funded - Yes"},"ceterms:identifierValueCode":"2 - Arapahoe/Douglas Works!"},{"@type":"ceterms:IdentifierValue","ceterms:identifierType":"colorado:ETPL_WIOA_Funding","ceterms:identifierTypeName":{"en-US":"WIOA Funded - Yes"},"ceterms:identifierValueCode":"3 - Broomfield Workforce Center"},{"@type":"ceterms:IdentifierValue","ceterms:identifierType":"colorado:ETPL_WIOA_Funding","ceterms:identifierTypeName":{"en-US":"WIOA Funded - Yes"},"ceterms:identifierValueCode":"4 - \"Denver Workforce Center - Office of Economic Development, Divison of Workforce Development\""},{"@type":"ceterms:IdentifierValue","ceterms:identifierType":"colorado:ETPL_WIOA_Funding","ceterms:identifierTypeName":{"en-US":"WIOA Funded - Yes"},"ceterms:identifierValueCode":"5 - Larimer County Workforce Center"},{"@type":"ceterms:IdentifierValue","ceterms:identifierType":"colorado:ETPL_WIOA_Funding","ceterms:identifierTypeName":{"en-US":"WIOA Funded - Yes"},"ceterms:identifierValueCode":"6 - Employment Service-Weld County"},{"@type":"ceterms:IdentifierValue","ceterms:identifierType":"colorado:ETPL_WIOA_Funding","ceterms:identifierTypeName":{"en-US":"WIOA Funded - Yes"},"ceterms:identifierValueCode":"7 - Jefferson County Workforce Center"},{"@type":"ceterms:IdentifierValue","ceterms:identifierType":"colorado:ETPL_WIOA_Funding","ceterms:identifierTypeName":{"en-US":"WIOA Funded - Yes"},"ceterms:identifierValueCode":"8 - Workforce Boulder County"},{"@type":"ceterms:IdentifierValue","ceterms:identifierType":"colorado:ETPL_WIOA_Funding","ceterms:identifierTypeName":{"en-US":"WIOA Funded - Yes"},"ceterms:identifierValueCode":"10 - Mesa County Workforce Center"},{"@type":"ceterms:IdentifierValue","ceterms:identifierType":"colorado:ETPL_WIOA_Funding","ceterms:identifierTypeName":{"en-US":"WIOA Funded - Yes"},"ceterms:identifierValueCode":"12 - Mountain - Rural Resort"},{"@type":"ceterms:IdentifierValue","ceterms:identifierType":"colorado:ETPL_WIOA_Funding","ceterms:identifierTypeName":{"en-US":"WIOA Funded - Yes"},"ceterms:identifierValueCode":"13 - Northwest Region - Colorado Rural Workforce Consortium"},{"@type":"ceterms:IdentifierValue","ceterms:identifierType":"colorado:ETPL_WIOA_Funding","ceterms:identifierTypeName":{"en-US":"WIOA Funded - Yes"},"ceterms:identifierValueCode":"15 - Southwest Region - Colorado Rural Workforce Consortium"},{"@type":"ceterms:IdentifierValue","ceterms:identifierType":"colorado:ETPL_WIOA_Funding","ceterms:identifierTypeName":{"en-US":"WIOA Funded - Yes"},"ceterms:identifierValueCode":"16 - Western Region - Colorado Rural Workforce Consortium"},{"@type":"ceterms:IdentifierValue","ceterms:identifierType":"colorado:ETPL_WIOA_Funding","ceterms:identifierTypeName":{"en-US":"WIOA Funded - Yes"},"ceterms:identifierValueCode":"18 - Eastern Region - Colorado Rural Workforce Consortium"},{"@type":"ceterms:IdentifierValue","ceterms:identifierType":"colorado:ETPL_WIOA_Funding","ceterms:identifierTypeName":{"en-US":"WIOA Funded - Yes"},"ceterms:identifierValueCode":"19 - Southcentral Region - Colorado Rural Workforce Consortium"}],"ceterms:inLanguage":["en"],"ceterms:availableAt":[{"@type":"ceterms:Place","ceterms:name":{"en-US":"Primary Address"},"ceterms:latitude":40.015082,"ceterms:longitude":-105.2296313,"ceterms:postalCode":"80301","ceterms:addressRegion":{"en-US":"Colorado"},"ceterms:streetAddress":{"en-US":"1600 Range Street Suite 100"},"ceterms:addressCountry":{"en-US":"United States"},"ceterms:addressLocality":{"en-US":"Boulder"}}],"ceterms:description":{"en-US":"This workshop will help you convert more of your website visitors into leads and buyers. You'll acquire the basic skills and understanding you need to create results-getting copy for your website's homepage, blog, lead capture pages and sales pages. The skills you'll gain in this class will help you grow your business and get a higher ROI from your website.    In addition to gaining a valuable new skill set, you'll take home a copywriting tool kit that will speed up your writing process, and improve the effectiveness of all your web copy. And that means higher conversion rates and more sales with less time and effort on your part.    We'll analyze and suggest improvements for student and other websites. You'll not only learn by seeing how others can improve their websites, you'll leave class with solid ideas to make your website a more profitable marketing platform for your business."},"ceterms:estimatedCost":[{"@type":"ceterms:CostProfile","ceterms:name":{"en-US":"Cost Profile"},"ceterms:price":89.0,"ceterms:currency":"US Dollar","ceterms:costDetails":"http://boulderdigitalarts.com/","ceterms:description":{"en-US":"This is the summary of the costs associated with this credential."},"ceterms:directCostType":{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://credreg.net/ctdl/terms/CostType","ceterms:targetNode":"costType:Tuition","ceterms:frameworkName":{"en-US":"Cost Type"},"ceterms:targetNodeName":{"en-US":"Tuition"},"ceterms:targetNodeDescription":{"en-US":"Cost for teaching and instruction."}}},{"@type":"ceterms:CostProfile","ceterms:name":{"en-US":"Cost Profile"},"ceterms:price":89.0,"ceterms:currency":"US Dollar","ceterms:costDetails":"http://boulderdigitalarts.com/","ceterms:description":{"en-US":"This is the summary of the costs associated with this credential."},"ceterms:directCostType":{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://credreg.net/ctdl/terms/CostType","ceterms:targetNode":"costType:AggregateCost","ceterms:frameworkName":{"en-US":"Cost Type"},"ceterms:targetNodeName":{"en-US":"Aggregate Cost"},"ceterms:targetNodeDescription":{"en-US":"Sum of direct costs."}}}],"ceterms:occupationType":[{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://www.onetcenter.org/taxonomy.html","ceterms:targetNode":"https://www.onetonline.org/link/summary/25-1123.00","ceterms:codedNotation":"25-1123.00","ceterms:frameworkName":{"en-US":"Standard Occupational Classification"},"ceterms:targetNodeName":{"en-US":"English Language and Literature Teachers, Postsecondary"},"ceterms:targetNodeDescription":{"en-US":"Teach courses in English language and literature, including linguistics and comparative literature. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research."}},{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://www.onetcenter.org/taxonomy.html","ceterms:targetNode":"https://www.onetonline.org/link/summary/25-1199.00","ceterms:codedNotation":"25-1199.00","ceterms:frameworkName":{"en-US":"Standard Occupational Classification"},"ceterms:targetNodeName":{"en-US":"Postsecondary Teachers, All Other"},"ceterms:targetNodeDescription":{"en-US":"All postsecondary teachers not listed separately."}},{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://www.onetcenter.org/taxonomy.html","ceterms:targetNode":"https://www.onetonline.org/link/summary/27-3041.00","ceterms:codedNotation":"27-3041.00","ceterms:frameworkName":{"en-US":"Standard Occupational Classification"},"ceterms:targetNodeName":{"en-US":"Editors"},"ceterms:targetNodeDescription":{"en-US":"Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication."}},{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://www.onetcenter.org/taxonomy.html","ceterms:targetNode":"https://www.onetonline.org/link/summary/27-3042.00","ceterms:codedNotation":"27-3042.00","ceterms:frameworkName":{"en-US":"Standard Occupational Classification"},"ceterms:targetNodeName":{"en-US":"Technical Writers"},"ceterms:targetNodeDescription":{"en-US":"Write technical materials, such as equipment manuals, appendices, or operating and maintenance instructions. May assist in layout work."}},{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://www.onetcenter.org/taxonomy.html","ceterms:targetNode":"https://www.onetonline.org/link/summary/27-3043.04","ceterms:codedNotation":"27-3043.04","ceterms:frameworkName":{"en-US":"Standard Occupational Classification"},"ceterms:targetNodeName":{"en-US":"Copy Writers"},"ceterms:targetNodeDescription":{"en-US":"Write advertising copy for use by publication or broadcast media to promote sale of goods and services."}}],"ceterms:subjectWebpage":"http://boulderdigitalarts.com/","ceterms:isPreparationFor":[{"@type":"ceterms:ConditionProfile","ceterms:name":{"en-US":"Preparation for top jobs"},"ceterms:description":{"en-US":"This credential is preparation for the following occupation(s)."},"ceterms:targetOccupation":["https://credentialengineregistry.org/resources/ce-01c049cf-4fbe-4955-8d42-65057a7cc6e5","https://credentialengineregistry.org/resources/ce-63836711-0c27-4a86-9781-9a038742a1ee"]}],"ceterms:estimatedDuration":[{"@type":"ceterms:DurationProfile","ceterms:exactDuration":"PT3H"}],"ceterms:credentialStatusType":{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://credreg.net/ctdl/terms/CredentialStatus","ceterms:targetNode":"credentialStat:Active","ceterms:frameworkName":{"en-US":"Credential Status"},"ceterms:targetNodeName":{"en-US":"Active"},"ceterms:targetNodeDescription":{"en-US":"Awards of the credential are ongoing."}},"ceterms:learningDeliveryType":[{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://credreg.net/ctdl/terms/Delivery","ceterms:targetNode":"deliveryType:InPerson","ceterms:frameworkName":{"en-US":"Delivery Type"},"ceterms:targetNodeName":{"en-US":"In-Person Only"},"ceterms:targetNodeDescription":{"en-US":"Delivery is only face-to-face."}}],"ceterms:instructionalProgramType":[{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"https://nces.ed.gov/ipeds/cipcode/Default.aspx?y=56","ceterms:targetNode":"https://nces.ed.gov/ipeds/cipcode/cipdetail.aspx?y=56\u0026cip=23.1303","ceterms:codedNotation":"23.1303","ceterms:frameworkName":{"en-US":"Classification of Instructional Programs"},"ceterms:targetNodeName":{"en-US":"Professional, Technical, Business, and Scientific Writing"},"ceterms:targetNodeDescription":{"en-US":"A program that focuses on professional, technical, business, and scientific writing; and that prepares individuals for academic positions or for professional careers as writers, editors, researchers, and related careers in business, government, non-profits, and the professions. Includes instruction in theories of rhetoric, writing, and digital literacy; document design, production, and management; visual rhetoric and multimedia composition; documentation development; usability testing; web writing; and publishing in print and electronic media."}}]}