{"@id":"https://credentialengineregistry.org/resources/ce-d0b77d8b-3993-4d90-b172-6fd597f70040","@type":"ceterms:CertificateOfCompletion","@context":"https://credreg.net/ctdl/schema/context/json","ceterms:ctid":"ce-d0b77d8b-3993-4d90-b172-6fd597f70040","ceterms:name":{"en-us":"GES263 OMCA Display Advertising Associate (Voucher Included)"},"ceterms:keyword":{"en-us":["OMCA","Display Advertising"]},"ceterms:ownedBy":["https://credentialengineregistry.org/resources/ce-f5e36f0f-c6f9-4733-b7d0-91751e5b7754"],"ceterms:requires":[{"@type":"ceterms:ConditionProfile","ceterms:name":{"en-us":"Requirements"},"ceterms:description":{"en-us":"This program can be taken on a Mac, PC, or up to date mobile device (iOS 6 upwards, Android 4.4 upwards). It is compatible with the Windows XP and later operating systems, and works best on Chrome, Firefox, or Safari browsers. There are no specific computer requirements other than an internet connection, an e-mail account, and Flash 10.4 upwards for desktop viewing. All content is delivered online. There are no required textbooks. There are no prerequisites for this program, but before enrolling you should have a good grasp of the English language, and be comfortable using e-mail and the Internet."}}],"ceterms:inLanguage":["en-US"],"ceterms:description":{"en-us":"When it comes to targeted web-based advertising, few things have been more successful in recent years than display advertising. With the ability to track customer tendencies and offer a variety of engaging ad types, display advertising has quickly become an amazing opportunity for online marketers. This program will teach you everything you need to know to specialize in display advertising and start a career in digital marketing.Upon completion of your program, youll receive an exam voucher to take the Online Marketing Certified Associate (OMCA) exam.What Will I Learn?After mastering the fundamentals of digital marketing, you will learn everything you need to know to get started in display advertising. From identifying what ad options are the best for your campaigns to the utilization of cookies and remarketing campaigns to learning how to work with, and manage, third party agencies for your display campaigns, this course offers a comprehensive insight into this amazing opportunity for digital advertisers.OMCA Digital Marketing Foundations. Understanding the digital customer. Targeting methods. Display ad optimization. How display is sold. Measuring display success. This program fully prepares you for the Online Marketing Certified Associate (OMCA) exam, administered by the Online Marketing Certified Professionals (OMCP) organization. Digital Advertising Associate. Digital Marketing Specialist. Marketing Coordinator. Digital Advertising Account Manager. Detail:Digital marketers are in high demand in the job market, and the need for trained and experienced marketers is constantly expanding. Better yet, the field of digital marketing offers numerous opportunities for specialization, so youre sure to find the arena in which you shine.In this course you will to explain, evaluate and dissect display ad data, and best practices in building and maintaining display ad campaigns. By the time you complete this program, youll be fully prepared to begin a career as a Display Ad focused digital marketer.Upon registering, youre given 6 (six) months to complete this program. You will have access to multiple disciplines, live workshops, and forums to interact with faculty and students."},"ceterms:subjectWebpage":"http://careertraining.ed2go.com/southced","ceterms:estimatedDuration":[{"@type":"ceterms:DurationProfile"}],"ceterms:credentialStatusType":{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"http://credreg.net/ctdl/terms/CredentialStatus","ceterms:targetNode":"credentialStat:Active","ceterms:frameworkName":{"en-us":"CredentialStatus"},"ceterms:targetNodeName":{"en-US":"Active"}},"ceterms:learningDeliveryType":[{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"http://credreg.net/ctdl/terms/Delivery","ceterms:targetNode":"deliveryType:InPerson","ceterms:frameworkName":{"en-us":"Delivery"},"ceterms:targetNodeName":{"en-US":"In-Person Only"}},{"@type":"ceterms:CredentialAlignmentObject","ceterms:framework":"http://credreg.net/ctdl/terms/Delivery","ceterms:targetNode":"deliveryType:OnlineOnly","ceterms:frameworkName":{"en-us":"Delivery"},"ceterms:targetNodeName":{"en-US":"Online Only"}}]}